Social Media Channels Manager (F/M/D)

Permanent employee, Full-time · Campus Berlin Kreuzberg

About us
Factory Berlin is an international community of innovators and change makers who support and empower each other to create, share, and disrupt. Inspired by the diversity and exchange at Andy Warhol’s Factory in New York, Factory Berlin brings together the brightest minds from tech, politics, arts, and science into one dynamic and collaborative ecosystem. The backbone of Factory Berlin is our community, as it is our members' extraordinary drive for innovation and the day-to-day interactions taking place here that enable us to thrive. Defined by the various social milieus that bring us together, Factory Berlin is a melting pot of personalities, skills, and resources, representing the intriguingly diverse atmosphere of Germany’s bustling capital.
Responsibilities
  • You build an active online community true to our brand: unique reach and engagement, follower growth, event ticket sales for key events
  • You capture live and ephemeral content, in a reactive but well thought-through manner
  • You make strategic decisions based on data and insights to optimise our approach to social media management
  • You work with the rest of the marketing team on content, storytelling, and campaign ideas
  • Manage the social media channels part of our marketing content calendar, scheduling a good balance between multiple pillars (e.g. technology, business, art), formats (e.g. videos, infographics, event photos), and goals (e.g. promotional, educational)
  • You will be responsible for social trend scouting, evaluation and sharing with the rest of the marketing team; potentially testing new channels, formats, and trends (always innovating)
  • You manage digital signage on campus as a "community engagement" channel, in addition to the social media channels
Qualifications
  • You have 2-3 years of experience in social media marketing 
  • You are a versatile copywriter who can ensure that our Tone of Voice comes through to different audiences, copy lengths, and placements
  • You are passionate about creating and growing an engaged online community, and therefore stay up to date on changes and trends in the platform, industry, and target market
  • You are very organised and can manage to balance planned content with ad-hoc, time-sensitive and responsive content
  • You understand how the platform algorithms work and can use tactics to ensure sustainable growth and engagement
  • You are a collaborative worker and believe that a team uses its strengths to support each other towards a common goal
  • You are a storyteller who understands that every post needs to have a strong message and story behind it
  • You are a self-motivator with a positive mindset and ambition to keep improving
  • You are a native (or native-level) English speaker, with conversational German (B1)
Your reward
  • You will gain an excellent opportunity for professional growth on both strategic and creative levels
  • You will be part of an impressively collaborative and multidisciplinary community, with whom you can exchange your thoughts, ideas, and skills
  • You will work in a dynamic, multi-faceted and innovative industry
  • You will work alongside a team of creative, ambitious and interdisciplinary professionals
  • You will grow together with us and take an active part in this process
  • You will receive competitive salary and 28 days of vacation

Nice to meet you

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